Demystifying Collecting

Collecting art isn’t just for the wealthy or the well-connected. People don’t simply buy objects — they invest in stories, values, and relationships. As an artist, your role isn’t to impress with jargon or gatekeep the process, but to communicate clearly and invite people in. Build trust over time, focus on genuine connection rather than quick sales, and create affordable entry points that allow new collectors to begin their journey with your work. Collecting grows when it feels human, accessible, and meaningful.